Content Management
The philosophy of our Award Winning Content Management System, called absolutely interactive (AI), is based on the notion that no two customer’s requirements are the same but that there are always core and common requirements that can be delivered with an economy and efficiency by using proven and highly customisable engines.
AI is a series of mature, world-class engines that deploy and customise to meet every customer’s requirements, from medium sized-organisations to large, international corporates.
AI had been designed as a flexible and modular solution that allows us to manage and build the required features and functions for each client cost effectively, with longevity in mind. This is clearly demonstrated within our portfolio by the range of different organisations that are using AI web based systems, including Barclaycard, Sodexo, Morse (now e2e), Money Advice Trust, Ascot Racecourse, Bateaux London, Meridian Global Solutions, etc.
AI solutions are based on next-generation technologies and excel in terms of:
- Capabilities to support the needs of your customers and partners
- High impact design and customer usability
- Business Logic and Personalisation features
- Flexibility to allow customisation and Integrating with third-party applications such as MS Dynamics CRM, SharePoint, Social Networks (Facebook, Twitter, Flickr, Social bookmarking, etc)
- Extremely easy to use
- High-levels of service and support from Spira as standard
The AI content management solution caters for:
Other benefits and key features of AI include:
- Incredibly powerful but extremely easy to use content management system
- AI solutions can be built very rapidly (useful for the Customer Portal project) since most features are built-in (such as login, profile, e-commerce, rich content email generation, calculations, rules, etc.) – this means shorter time to market and less code development costs
- Sites and solutions that are precisely tuned to the needs of each customer, whatever the requirement
- AI has built-in support for multiple web sites, extranets and language sites from one server/CMS installation
- Fully-integrated email marketing and advanced user management tools
- Business Logic to deliver dynamic, rules-based content within your site(s) and email campaigns
- Well designed web page and email templates that deliver an engaging, rich media user experience, branding and HTML compliancy (W3C), usability and WAI accessibility conformance
- Fully SEO-optimised web sites, including friendly URLs
- Open-ended architecture with the capability to integrate with external databases and applications such as MS SQL Server, MS Dynamics CRM, MS Active Directory, MS SharePoint, Bulletin boards and Blogs, RSS, Widgets, etc.
- Built-in social media capabilities to integrate Twitter, Facebook, YouTube, LinkedIn, Flickr, RSS feeds, Widgets, etc.
- Built-in personalisation features, user-log-in and profile management
- Built-in e-commerce capabilities
- Full integration and content management of Flash content (via XML)
- Fully content managed mobile sites and solutions
- Creation of complex relationships allow for automated related links to be created on all relevant pages
- Support for content, workflow and landing page personalisation
- Easy, fast, capable and intuitive content creation, editing and deletion, including managing file and image assets within folders, image resizing, etc.
- Generic Forms that can be content managed to delver data capture and survey functions
- Author content publishing facilities to draft and approve content versions, with full audit facilities
