e-Marketing Campaign Solutions
Absolutely Interactive emarketing Solution
The AI eMarketing bolt-on is a full, online web application designed to deliver all of the facilities you will need to build multi-template rich-media emails, deliver them to your prospects and follow-up on the results of the campaign. Moreover, it is built with such flexibility that the same system can be used to deliver newsletters, one-off articles and follow-up email bulletins.
Since AI e-Marketing is a part of AI, it follows the same principle of ease-of-use, cost-effectiveness and high-capability that makes AI unique in the marketplace. The methods you use to build your newsletter or campaign are exactly the same as you’d use for creating web pages on your site. You can have custom-designed templates for your outgoing emails that can be personalised to the email recipient.
Here's a quick overview of the key benefits of the system:
- Being a part of AI makes using the system easy and familiar for your staff. Follow four simple steps to generating an emailshot to thousands of prospects.
- Your outgoing emails (when based around a custom template like your web templates) can be rich in colour, fonts, graphics and external links.
- Importing customer data is easy – simply export your customer records into a CSV file and tell AI where the CSV file is.
- Easily avoid sending incorrect information to the wrong people! You can preview any campaign in terms of the outgoing email look and content and checkwho would be receiving it.
- Manage multiple campaigns for multiple groups of clients simply and easily.
- You can update customer data manually but much more importantly, customer actions update the online data automatically allowing them to opt-in to subscriptions, opt-out and for you to see where and how they’ve reacted to your campaign.
- The system is accessed via your existing AI account and so you don't need any special URLs, logins or passwords to remember.
We recently completed a series of seminars for UK Online in conjunction with Business Link e-marketing. The section of these presentations related to e-marketing is right here.
To find out more about the eShot or eXtranet bolt-ons, please contact Chris Wellborne on +44 (0)1908 223422, by email or find out more about Absolutely Interactive eMarketing or see examples of our e-marketing work...
