Reporting Benefits
Advanced Reporting
Receive an emailed Conclusions Report that gives you the heads-up on your campaign at a configurable number of hours after the campaign is first despatched.
Use the advanced reports capabilities to determine overall campaign performance, individual click-through rates, open rates, unsubscribe rates, referral rates, user activity, etc.
Post-Click Tracking
Going one stage further than most e-marketing solutions, AI eMarketing v2 will tell you what pages each individual user accessed in response to each link of your campaign.
If you include just a little bit of our code in your web site, you’ll be telling your boss exactly how many orders were placed as a direct result of your campaign.
Actions and Events
Create an event that is fired when a user subscribes, unsubscribes, clicks a link or refers a friend. These events can despatch additional email bulletins to your recipient, send individual emails to your sales team containing the personal details of every person who clicks a particular link in real time!
You can also use actions to modify a recipient’s record based on their click-throughs. This can be used to filter them from further campaigns promoting a seminar if they’ve already accepted your invitation.
Read More - CRM-Related Benefits
